Lomography LC-A+ Camera Pack

Manufacturer Description
Ladies, gentlemen, friends, and Lomographers: before you is the tool which will handily take Lomography into the future. Harnessing the best features of the original Lomo LC-A, and rising above it with a host of new capabilities--the Lomo LC-A+ is simply the finest, handiest, most delightfully unexpected, robust, crazy-sexy, easily pocketable, vividly colorful, and soundly addictive snapshot camera of all time.
After all, it's based on a true classic. Like the original, it shares the very same brilliant Minitar 1, easy controls, and classic metal body that launched a cult sensation. And with the advice of our precious Lomographic Community--we've added some tasty new multiple and long-exposure features. And a few other surprises too. Come inside and meet the LC-A+, and prepare for a new, and all-consuming passion to quickly follow.

The Legendary Minitar 1 32/2.8 lens
The single greatest attribute taken from the original Lomo LC-A design. This multi-coated little beauty is the reason for most of the Lomo's magical and famous effects--including over-intense color saturation, sharp contrast, vignetting at the edges, occasionally selective focus, and a whole host of other quirks that only the Lomo's analog wizardy can deliver. Like the original, this Minitar 1 is made exactly to Professor Radionov's exacting specifications, and is hand-crafted with love and pride. The glass is multicoated to minimize internal reflections and maximize color and contrast. Its wide angle view captures a healthy chunk of everything in front of you and its bright f2.8 maximum aperture lets all that natural, ambient light come streaming right in.

The Minitar 1 lens is produced in two locations. The LC-A+ lens is made in China--at the same factory that produces the camera. The LC-A+ RL lens is produced at the original Lomo factory of St. Petersburg, Russia. Both lenses share identical specifications, and are capable of producing the same gorgeous, Lomo-style images.

Automatic Exposure and Long Exposures
Whether you're a grizzled photographic veteran or a fresh-faced young babe, the Lomo is dead easy and simply pleasurable to shoot given its fine autoexposure. Merely aim the camera at your subject, and a small light meter on the top of the camera measures the outside light and serves up a shutter speed and aperture combo to match. This applies equally for indoor and night shots. Although flashes can be fun, they're not always needed, as the LC-A+ will hold open its shutter for as long as required to get enough light onto the film--be it 10 seconds, 30 seconds, or two minutes!

Multiple Exposure (MX) switch
A jazzy new feature innovated for and integrated into the LC-A+. After taking a photo, merely slide the MX switch to re-cock the shutter and fire another time on the same frame. You can do this a limitless amount of times. This is useful for day or night-time shots--and allows you to superimpose one image on top of another.

Cable Release, Thread Socket, Tripod Thread
Long exposures are a treasured commodity by Lomographers--and one of the things that set them apart from the usual point n' shoot crowd. But an unsteady camera can lead to shaky, blurry pics. Sometimes that's very cool--but other times, you'd rather have a sharp, shake-free shot. To that end, we've engineered a cable release thread into the LC-A+ and included a cable release with every package. Put your Lomo onto a tripod or balance it somewhere sturdy. Use the cable release to fire the shutter--as the mere action of pressing down on the shutter button with your finger can sometimes cause camera shake. Voila: a sharp n' lovely long exposure is yours!

Expanded Manual ISO Setting
The Lomo's film speed settings range from 100 ISO to 1600 ISO--allowing you to use both hi-resolution and fine-grain slow film or super-speed and pretty gritty fast film. If you want to over- or under-expose your shots, just select a film speed above or below what you're actually using.

Zone Focus
If you've ever used an autofocus camera--digital or analog--then you know about the d-e-l-a-y. You've got your camera at the ready, you point it at your subject--your subject does something absolutely amazing--but damn...you missed it and the camera fired a second too late. To fight this deadly killer of "the decisive moment," the Lomo's zone focus allows you to select one of four focus points (0.8m, 1.5m, 3m, or infinity) and instantly fire with no pause, delay, beeping, or infrared beam. In most cases, your finger will be quick enough on the draw to focus before the shot, but you can always set the focus ahead of time and really never miss a beat.

Second-curtain Shutter and Flash Hotshoe
Your LC-A+ has a little silver crown--into which a flash happily slides. Once inserted, your camera will fire the flash whenever the shutter is fired--day or night. Which brings us to the idea of "second curtain shutter." See, if it's dark out, then your Lomo will want to shoot a long exposure of anywhere from 1/2 second to several seconds. When a flash is inserted, the Lomo opens the shutter as usual and starts to expose the film. The flash only fires when the shutter is released--either by the camera (because the exposure is complete) or by you (letting go of the shutter button). When a flash is synched to the end of an exposure, it's called "Second Curtain" and results in a crispy flashed subject against a streaming, gorgeous and ambient background. The LC-A+ is one of the only compact cameras ever made that utilizes this amazing feature.

Handmade, Robust Construction
Each Lomo LC-A+ is created with old-school love and care at the friendly Colibri Manufacturers workshop of China. Every part is meticulously crafted and assembled by hand--and the final functions are checked, re-checked, and checked another time for accuracy and reliability. This level of detailed personal craftsmanship is simply not offered for any other camera in this price range. Each camera is assembled of sturdy steel and high-impact plastic components to give it a solid weight and years of reliable service.

Integrated Lens Blinds
Nobody likes dirty or scratched lenses. But lens caps can be annoying--and those screw-on UV filters can sometimes flare or blur up your image. Good thing the LC-A+ has this whole issue sorted with its metal blind system. Just flick the switch to open the blinds and reveal your shining Minitar 1. Flick it again to close them and completely protect the lens from any nastiness. When the blinds are closed, the shutter release is locked--so no worries about any accidentally shot photos in your pocket!

Two-Year International Warranty
Your LC-A+ is not just a camera--it's a constant and unyielding everyday companion. To ensure that your new best friend is always in top health, we will guarantee it against any manufacturer defects for a full two years after you receive it.

What's in the Box:
Lomo LC-A+ camera, cable release, "Lomographiere" hardcover book, two 35mm film rolls, 1.5V batteries.


Product Description
Harnessing the best features of the original Lomo LC-A, and rising above it with a host of new capabilities, the Lomo LC-A+ is simply the finest, most delightfully unexpected, robust, pocketable, vividly colorful, and soundly addictive snapshot camera of all time. First off, it's got the lighting-fast zone focusing and on-point automatic exposure of the original. Next, our Chinese factory has faithfully and lovingly duplicated the original Russian Minitar 1 32/2.8 lens - yielding the same radiant colors, the knockout contrast, the edge vignetting, the powerful multicoating, and the occasionally temperamental focusing of like the original. On top of that, it now offers a Multiple Exposure switch, expanded film ISO setting to 1600, and a cable release thread.

Technical Details
Harnesses the best features of the original Lomo LC-A, and rising above it with a host of new capabilities
Lightning-fast zone focusing and on-point automatic exposure of the original
Original Russian Minitar 1 32/2.8 lens with the same radiant colors and occasional temperamental focusing like the original
Multiple Exposure switch, expanded film ISO setting to 1600, and cable release thread
Every part is meticulously crafted and assembled by hand; 2-year warranty